Through innovative techniques we have drastically shortened the traditional jewellery supply chain and transformed the fine jewellery industry,
saying good-bye to traditional mark-ups and making our pieces more affordable for everyone. We focus on what matters most: fair pricing,
ethical production and quality materials to make pieces that can be worn every day and are built to last a lifetime.
We make it, you just have to enjoy it.
Hello, my name is Welicia Canning, but everyone knows me as Leesha, my passion is making peoples jewellery dreams come to life.
It wasn’t beautifully made solid gold jewellery at affordable prices that inspired me to start Leesha Fine Jewellery rather it was the lack there-of.
Spotting a gap during covid 2019 Leesha tapped into the online market and has managed to gain over 20 000 followers on Instagram (follow us @leeshafinejewellery).
Based in Umhlanga I was born and raised in Johannesburg, my workshop is a family-owned business and has been around over 45 years currently suppling over 400 jewellery stores across SA. We are a “one stop shop” which means we supply our own diamonds (GIA & EGL certified) and all precious metals, your pieces never leave the workshop from start to finish.
It was my fashion, design and sales background that helped me put an unconventional twist on the traditional jewellery market. My passion lies in creating pieces for the everyday woman but without everyday price tags. If a woman feels good on the outside, it gives her confidence on the inside.
I have always loved doing things differently and I wanted to incorporate this mindset into my new venture, this was sparked by a strange thought. Why is traditional jewellery so expensive and is there a way I could allow more people to feel the luxury of owning real gold and diamonds.
This is where Leesha Fine Jewellery stands out, we never wanted to become a traditional jewellery store with rent, staff costs and other costly overheads, we would rather pass these savings on to you, our customer. Think of Leesha Fine Jewellery as your personal online jeweller but at wholesale prices, we do everything traditional jewellery stores do, except everything you need is sent to us and/or delivered to you across the country with our trusted couriers.
While my online collection is a representation of my personal style, my bespoke pieces show off the love and creativity I have for fine jewellery.